Access Agriculture Awards 2015, Countrywise Ghana Picks 1 Award

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Access Agriculture is an international NGO which showcases agricultural training videos in local languages. Here you can see examples of videos, download them or order a DVD copy. The audio tracks can also be downloaded by radio stations. This is a platform for agricultural R&D staff, service providers, extension agents, communication professionals and representatives of farmer organisations to see what training videos are available and request new language versions. The videos are all designed to support sustainable agriculture in developing countries. For maximum impact in improving opportunities for farmers explore Access Agriculture.
The first ever Access Agriculture Awards 2015 and it focuses on smallholder farmers and local innovations . The categories are three, thus Video Production Partners Award: Judging based on the production of “farmer to farmer” videos and the success of distribution. Media Houses and Media Partners Award Judging based on use of Access Agriculture programmes and promotion. Video Outreach Award Judging based on video distribution and collection of feedback.
Countrywise Communication Ghana made their mark as they picked up the award for Video Outreach Award. On behalf of the Countrywise Communication Ghana team, Raymond Vuol received the award and thanked Access Agriculture and everyone who made this dream and hardwork come true.
Countrywise communications Ghana, centered in Tamale, northern region, countrywise Ghana is able to cover all aspects of training and promotional videos, working throughout West Africa; Countrywise Ghana is able to assist clients throughout the west of the continent to help produce top quality videos in many international and local languages.
Countrywise Ghana assists private sector, NGO’s and rural development projects, countrywise is able to start with planning and research so that a structured script is developed. This then ensures that effective video shooting can take place enabling rural people to show their achievements. All material is shot digitally including high definition if require. Editing is done to top quality standards and then different versions can be produced for specific target audience. Final distribution can take place on national or local TV or DVD for use in villages.
Translation of videos in to different languages Since majority of our farmers cannot read and write, we have translated lots of videos from English language into various local languages to help farmers understand the concepts of these videos. We did these translations with the help of local extension officers, local radio presenters, and Ghana institute of linguistics and bible translation (GILBT). We have been successful in translating a number of agricultural videos into various local languages.
Using drama as a tool One other area of success is the use of video drama as a tool for communication. Countrywise communication-GH had a collaborated with WANNEP-Ghana and Savanna Agricultural Research Institute, to produce video dramas to educate rural folks. The videos were on election violence and integrated soil fertility.
Screening videos After production and translations, we go further to show these videos in a number of communities in the various districts, using an innovative tricycle loaded with video screening equipment. The officers who operate the equipment are trained, understand community video screening techniques, and are able to write down comments, concerns or questions that may be raised by community members.
Technical men then make follow ups to address these concerns. We have shown different translated agricultural videos across all the districts in northern region. Countrywise communication has successfully shown videos in 100 communities with a total number of 30,973 community members getting the opportunity to watch these videos.
In 2013, Countrywise communication was given two awards by the International Visual Communication Association in London. Countrywise communication won the gold award, and the overall IVCA chairman’s Award winner in 2013. 1. 2013 Gold Award Winner Category: Mobile / IVCA Chairman’s Award Winner: Mobile Innovation for Rural Communication in Ghana. Produced by: countrywise communication For: Savanna Agricultural Research Institute (SARI) Gold winners of IVCA Clarion awards 2013 Chairman awards of IVCA clarion awards 2013

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